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ChromaBrew

Snapchat

Reference value (#FFFC00), not official Snapchat brand guidelines. Confirm against their materials before shipping in their identity.

The widely cited anchor color for Snapchat is #FFFC00 — a mid-tone yellow tone in the Social sector. It fails AA on white at 1.1:1 and needs a darker step for text; on dark grounds it passes AA body text on black at 19.18:1.

Use it as a seed, not a rule: open it in the generator to derive scales, accessible text steps, and themes in the same family, and confirm the current value against Snapchat's own materials before shipping anything in their identity. Sector neighbors like Facebook, X, Instagram make useful comparisons when positioning against competitors.

Sector: Social

Values in every format

HEX
#fffc00
RGB
rgb(255, 252, 0)
HSL
hsl(59, 100%, 50%)
OKLCH
oklch(0.962 0.208 108.9)
CMYK
cmyk(0%, 1.2%, 100%, 0%)

Scale derived from the anchor

  1. 50 ★#fffc00
  2. 100#f2f3a4
  3. 200#e6e678
  4. 300#d6d438
  5. 400#bcba00
  6. 500#a2a000
  7. 600#898700
  8. 700#6f6d00
  9. 800#575600
  10. 900#424100
  11. 950#282800

Measured contrast

on white1.1:1 · fails AA
on black19.18:1 · AA normal ✓